AI Training & Courses for Hotels & Gastronomy.
INHOUSE & REMOTE TRAINING

AI Training & Courses for Hotels & Gastronomy.

Artificial Intelligence improves service and reduces costs. Make your team fit for the future – with tailored training for hotels, restaurants, and caterers.

YOUR AI ORIENTATION
01FOCUS & APPLICATION AREA

AI means so many things. Which AI do you actually need? What is your specific area of application?

02FROM EXPERIMENT TO ENTERPRISE

We help - from short-term pilot projects and rapid experiments all the way to enterprise solutions.

03DISCOVER THE POSSIBILITIES

Simply streamline daily workflows or transform an entire business unit with autonomous agents? Discover the possibilities with us.

Industry Reality

Staff shortages at the front desk, in reservations, and in the back office are forcing hospitality to rethink.

Swiss hotels and restaurants face intense pressure: rising costs, high guest expectations across four languages, and an acute shortage of qualified staff require immediate digital relief.

While front-office and reservation teams spend hours drafting custom email quotes, translations, guest messages, and review replies, valuable time is lost for personal hosting.

In our AI seminars tailored specifically to Swiss hospitality, your team learns in a single day how to save 5 to 8 hours of administrative work per week.

39%

of people using AI at work had received AI training from their employer.

According to the global Microsoft and LinkedIn Work Trend Index 2024. Practical training helps your team put AI to use. Source: Work Trend Index 2024

  • Time lost at the front desk & reservations: Manually answering recurring guest questions about rooms, packages, arrival, and special requests.
  • Time-consuming marketing & review handling: Drafting newsletters, seasonal packages, social media posts, and review responses manually.
  • Language barriers with guests & staff: High translation effort for international guests (DE/FR/IT/EN) and multilingual teams.
From Practice. For Practice.

Our Approach

We skip theoretical buzzwords and focus on immediately applicable workflows that provide instant relief in busy daily operations.

100% Industry Focus

Real-world use cases from individual hotels, system catering, and catering services.

Tailored to You

Content is tailored precisely to your team (reception, F&B, marketing).

Future-Proof

From automated review responses to revenue optimization.

Training Content: From Back Office to Core Business

Our training courses cover the entire spectrum, structured by implementation horizons:

Short-term

Productivity & Communication

  • ✓Reviews: Professional, tailored, and time-saving responses for TripAdvisor & Google.
  • ✓Translations: AI-assisted translation of menus, websites, and guest information with final linguistic and subject-matter review.
  • ✓Marketing Content: Creation of appealing social media posts and newsletter campaigns.

Medium-term

Guest Experience & Processes

  • ✓Concierge Bots: Deployment of intelligent chatbots for booking inquiries and room service.
  • ✓Personalization: Tailored offers based on past stays and preferences.
  • ✓Duty Rosters: AI-supported assistance in staff planning.

Long-term

Strategy & Operations

  • ✓Revenue Management: Predictive analytics for dynamic, demand-oriented pricing.
  • ✓Food Waste Reduction: AI forecasting to optimize food purchasing and menu planning.
  • ✓Smart Building: Sensors and AI for energy savings (heating, lighting) in guest rooms.
Target Audience

Who Are Our AI Trainings Designed For?

Our training courses are tailored to specialists, department heads, SMEs, and management teams.

Hoteliers & General Management

Strategic alignment, revenue management, and overcoming the labor shortage.

Front Desk & Guest Relations

Automated communication, chatbots for bookings, and multilingual support.

F&B Management & Kitchen

Intelligent purchasing optimization, menu planning, and reducing food waste.

Sales & Marketing

Scaling content production for social media, newsletters, and offers.

Hands-On Hospitality Exercises

Concrete Workflows from Our Hotel Seminars

From front desk and MICE/banquets to marketing and management: we practice directly on your real hotel templates.

Front Desk & Reservations

Tailored Guest & Group Quote in 60 Seconds

Creating a warm, high-converting proposal for a complex family or seminar inquiry including upselling suggestions simultaneously in German, French, and English.

75% faster response time to guests and higher direct-booking conversion.

Marketing & General Management

Seasonal Package, Newsletter & Review Replies on Demand

Developing a complete autumn/winter package including website copy, newsletter, and individualized replies to 10 recent Google/Booking reviews.

An entire afternoon of marketing work completed in 20 minutes in your exact house tone.

F&B, Kitchen & Housekeeping

Multilingual Menus, Allergen Checks & Team Checklists

Accurate translation of seasonal menus into 4 languages plus creation of multilingual onboarding checklists for seasonal staff.

Zero menu translation errors and smooth onboarding at the start of the season.

Looking for strategic AI consulting or custom software integration beyond team training?

Explore our industry consulting roadmap and holistic digitalization solutions.

Formats

Choose Your Suitable Package

All our seminars can be customized to your specific business operations.

Foundation

AI Foundation Seminar

CHF 3,100 / Day
  • 01Creates confidence among employees and management
  • 02Focus on data security & correct application
  • 03No IT prior knowledge required – Easy start
To the AI Foundation Seminar
Bestseller

AI Practical Seminar

CHF 4,900 / Day
  • 01Incl. initial discussion & detailed needs analysis
  • 02Solving concrete problems from your daily work
  • 03High practical utility for all employees
To the AI Practical Seminar
Recommended
Advanced

AI Intensive Workshop

CHF 7,150 / 2 Days
  • 01Combining AI knowledge & concrete application
  • 02Detailed analysis of your processes & potentials
  • 03Creation of a roadmap for implementation
To the AI Intensive Workshop
Agenda

A Structured Path to Success.

We prepare real-world examples in advance to guarantee immediate wins for your employees.

Your Time Investment

A single full day is enough to significantly relieve the back office, leaving more time for what matters most.

1
Phase 1

Foundations & Context

We clarify the current state, reduce fears of job loss, and sensitize the team to handling sensitive guest data (FADP).

2
Phase 2

Methodology & Application

Interactive prompting training – focused on tone of voice ("Voice of the Hotel"), complaint management, and translations.

3
Phase 3

Transfer & Hotel Practice

Live trial on real tasks: e.g. responding to complicated guest reviews, writing the next newsletter, or designing a banquet offer.

Phase 4

Strategy & Outlook

Establishing binding workflows and guidelines for AI use to ensure consistent brand communication.

Feedback

What Our Participants Say

Real voices from our seminars, trainings, and workshops.

Eliane Marty

Eliane Marty

Managing Director, Baugenossenschaft Waidmatt

"The AI seminar by Peak Pioneers was a valuable investment. We learned concrete use cases that relieve us in our daily business. The delivery of the content was professional and directly applicable to our operations."

Monika Hofer

Monika Hofer

Head of Finance / HR

"Thanks to the accompanying multi-part seminar program on Artificial Intelligence, we were also able to ensure that the entire team competently uses the new capabilities right from the start. The content was conveyed clearly, practically, and understandably for all participants."

Monika Müller-Seps

Monika Müller-Seps

Managing Director, Terra Est Vita Stiftung

"Peak Pioneers' training on Artificial Intelligence was extremely inspiring and highly practical. The competent instructor not only imparted well-founded knowledge but also gave many helpful tips for concrete implementation in everyday life."

HOSPITALITY FACTS & EVIDENCE

Research and guidance in context

Research can help identify useful applications. It does not replace testing the outcome in your own business.

> 40M

Overnight stays per year demand responsive, multilingual guest communication

According to the Tourist Accommodation Statistics (HESTA) of the Federal Statistical Office (FSO), Swiss hotels record over 40 million overnight stays annually – with international guests expecting instant answers in their own language.

DSG

Data protection also applies to AI

The FDPIC explains that Swiss data-protection law also applies to AI processing of personal data. Appropriate measures depend on the data, purpose and service used; choosing a business licence alone does not establish compliance.

Training FAQ & Organization

Important Answers for Your AI Training

Everything you need to know about customization, confidentiality, prior knowledge, and in-house execution.

01

Can you run the training during the off-season or outside check-in/check-out peaks at our hotel?

  • Yes! We know the rhythm of Swiss hospitality and schedule sessions flexibly around your operations—right on site at your hotel.
02

Will our hotel’s personal warmth and style be preserved in AI-generated texts?

  • That is our top priority in the workshop: together with your team, we set up a custom "Hotel Voice Profile" so every email sounds warm, authentic, and genuinely hospitable.
03

Which hotel departments benefit most from attending?

  • Front Office, Reservations, Seminar & Banquet Sales (MICE), Marketing, HR, and General Management benefit immediately.
04

Does our team need any prior technical knowledge?

  • No. Anyone who can write an email will leave the seminar with ready-to-use templates and workflows for the very next shift.

Ready for the Next Step?

Contact us for a non-binding initial call. We analyze your training needs and create a tailored proposal for your team.

Request Training
AI in Hotel & Gastronomy