Sell faster, advise better, purchase smarter.

AI CONSULTING FOR RETAIL & E-COMMERCE (SME)

Sell faster, advise better, purchase smarter.

As a Swiss AI boutique consultancy, we help specialty retailers, online shops, and regional wholesalers automate multilingual product data, assist customers 24/7, and optimize inventory levels.

YOUR AI ORIENTATION
01FOCUS & APPLICATION AREA

AI means so many things. Which AI do you actually need? What is your specific area of application?

02FROM EXPERIMENT TO ENTERPRISE

We help - from short-term pilot projects and rapid experiments all the way to enterprise solutions.

03DISCOVER THE POSSIBILITIES

Simply streamline daily workflows or transform an entire business unit with autonomous agents? Discover the possibilities with us.

4-Language Store Scaling

High-converting product copy in DE, FR, IT, and EN for the entire Swiss market in minutes.

Less Capital Tied Up in Stock

Pragmatic inventory and reordering forecasts directly from your Abacus, Bexio, or store data.

70% Fewer Support Tickets

Smart guided selling and automated 24/7 answers on delivery status and returns.

Consulting Offer

Strategy, Governance & Implementation

We combine strategic foresight with industry-specific compliance and technical process implementation.

Level 1: Store & Workflow Audit

“Benefits & Priorities” – Where are you losing margin and time today?

We review your value chain from purchasing and catalog management to fulfillment and customer service.

  • Assortment & Process Check: Analysis of manual effort in SKU creation, translations, customer inquiries, and returns handling.
  • SME ROI Prioritization: Focus on measures that pay off within months using your existing team and shop system.
  • Transparent Fixed-Price Plan: Clear implementation steps instead of open-ended agency retainers.

Level 2: Data Privacy & Brand Quality

“Data Privacy & Control” – Swiss FADP & Brand Consistency

Your customer data and purchasing terms remain protected, and your AI communicates in your exact brand voice.

  • Swiss FADP Compliance: Legally compliant processing of order histories and customer profiles without leaking data to public AI models.
  • Hallucination Safeguards: Our shopping and support assistants rely strictly on your verified product data, live prices, and terms.
  • Protected Purchasing Data: Strict confidentiality for your supplier prices, margins, and purchasing conditions.

Level 3: Seamless Store & ERP Integration

“The Muscle” – Directly Inside Your Systems

We connect modern AI pipelines directly to the platforms used by Swiss retail and wholesale SMEs.

  • E-Commerce Integration: Direct connection to Shopify, Shopware, WooCommerce, and Magento.
  • Swiss ERP & POS Systems: Clean interfaces to Abacus, Bexio, SelectLine, Weclapp, and POS solutions.
  • Team Enablement: Hands-on training for purchasing, e-commerce managers, and customer support.

AI Solution Horizons

From Quick Wins to Transformation

Structured implementation steps tailored to your industry value chain.

Phase 1: Immediate Daily Leverage

Short-Term

Direct relief for your e-commerce, marketing, and customer service teams within weeks – without an expensive store relaunch.

  • Automated Product Descriptions & SEO: Turn supplier PDFs or manufacturer spreadsheets into high-converting product copy at the push of a button, including translations into German, French, Italian, and English.
  • 24/7 Customer Service & Returns Assistant: An assistant connected directly to Shopify, Shopware, or WooCommerce answers questions about delivery status, sizing, availability, and returns instantly.
  • AI Product Imagery & Campaign Assets: Automated background removal, scene generation, and social media visuals without expensive studio shoots.
Phase 2: Purchasing, Inventory & Personalization

Medium-Term

Intelligent connection of your sales data across online store, point of sale (POS), and ERP.

  • Smart Reordering & Inventory Forecasts: Prevent dead stock and out-of-stock situations with AI demand forecasts factoring in seasonality, promotions, and holidays.
  • Digital Shopping Advisors (Guided Selling): Interactive product advisors guide online shoppers to the right purchase across consultation-intensive assortments (sports, electronics, wine, furniture, B2B supplies).
  • Automated B2B Quotes & Price Lists: For regional wholesalers: incoming customer emails or PDF order lists are automatically matched against your SKU catalog and prepared as ready-to-send quotes.
Phase 3: Margin & Assortment Excellence

Long-Term

Sustainable competitive advantages against international platforms through data-driven agility.

  • Dynamic Margin & Promotion Optimization: Intelligent pricing and markdown recommendations based on stock levels, sell-through speed, and market trends.
  • Automated Supplier Onboarding: Import new collections and thousands of supplier SKUs directly into your shop and ERP without manual Excel typing.
  • Customer Retention & Replenishment Triggers: AI detects churn risk among regular customers early and triggers personalized reorder reminders.
Swiss Tech & Data Architecture

Ready-to-Use AI Modules for Swiss Retailers

Compact solutions with clear ROI for online stores, specialty retailers, and wholesalers.

Integrations & Standards:ShopifyShopwareWooCommerceBexio / AbacusPOS SystemsTwint / PostFinance

4-Language Product Data Pipeline

Automatically transforms raw supplier data into SEO-optimized product pages in DE, FR, IT, and EN.

Store Advisor & Support Bot

Connected to your live catalog, guiding shoppers to the right product and relieving support by up to 70%.

B2B Order & Quote Parser

Reads incoming PDF, Excel, and email orders from business customers and transfers them accurately to your ERP.

Collaboration

Tailored to Your Needs

Whether a clearly defined project or agile support – you have full cost control.

Project Package

Maximum Planning Certainty

Ideal when the goal and scope are clearly defined. We agree on a fixed outcome at a fixed price. Scope, milestones, and acceptance criteria are bindingly defined before the project starts. Any changes are coordinated with you before implementation.

  • Result GuaranteeWe deliver until the agreed goal is achieved.
  • Budget SecurityYou know exactly what it costs. No surprises.

Expert-on-Demand

Agile Support & Interim

Book our experts flexibly as needed – whether as a strategic advisor for a few hours or as an integral part of your team.

  • Interim-SupportWe work hands-on operationally to bridge bottlenecks.
  • No OverheadFull flexibility without long-term staffing commitments.

Approach

What Are the Next Steps?

Initial Consultation (Free)

We discuss your goals with you and clarify without obligation where AI has the greatest leverage in your company. Together we define the framework for a potential collaboration.

1
2

Deep Dive Audit

We analyze your data and processes to uncover concrete automation potentials. We prioritize the use cases that deliver the highest ROI.

Pilot Phase

Instead of pure theory, we implement a working pilot project in a selected area. This proves measurable value risk-free before larger investments are made.

3

Scaling

We roll out the solution, empower your team through training, and establish Swiss FADP-compliant guidelines for sustainable, secure operation.

FACTS & FIGURES FOR SWISS RETAIL

Research and guidance in context

Research can help identify useful applications. It does not replace testing the outcome in your own business.

CHF 14.4B2024

Swiss E-Commerce Volume

Swiss online and mail-order retail continues to operate at a high level. Fast multilingual catalog workflows and responsive customer service are decisive for competing against global platforms.

36 %2025

Occupations with observed AI use in some tasks

The first Anthropic Economic Index (2025) observed Claude use for at least a quarter of tasks in roughly 36% of occupations. This is task coverage, not a measure of worker adoption or a guaranteed time saving.

20–30%2024

Fewer Stockouts via AI Forecasting

Data-driven inventory and demand forecasting significantly reduces both out-of-stock rates and excess inventory, freeing up working capital.

Consulting FAQ

Answers for Decision-Makers

01

Is AI worthwhile for an SME online store or specialty retailer with a small team?

  • Small teams actually experience the biggest leverage. When two or three people manage hundreds or thousands of SKUs, answer customer inquiries, and handle purchasing, an automated product data pipeline or smart support assistant immediately saves dozens of hours every month.
02

Can you connect our existing systems such as Shopify, Shopware, WooCommerce, Abacus, or Bexio?

  • Yes. We use pragmatic APIs that communicate directly with your existing shop and ERP systems. No expensive platform migration is needed.
03

Will an AI shopping advisor invent wrong prices or delivery promises?

  • No. We connect the AI assistant via a controlled knowledge and product database (RAG) directly to your live inventory, prices, and store policies. If the AI cannot answer a question with certainty, it hands the inquiry smoothly over to your team.
04

How accurate are the automated translations for French- and Italian-speaking Switzerland?

  • We fine-tune the translation pipeline specifically for your industry terminology and Swiss retail conventions (including proper Swiss French and Swiss Italian terms), ensuring your product pages read naturally across all regions.

Artificial Intelligence tailored to your department

We are happy to assist you in consulting on your business processes and within your selected areas of the value chain:

Sales & Distribution

Sales & Distribution

Boost your conversion rates in sales: We show you how to leverage intelligent lead scoring and deeper customer insights to unlock hidden revenue potential.

Opportunities & Risks

Sales & Distribution

Risks

  • -Complex system and CRM integrations
  • -Poor data quality for forecasting
  • -Acceptance among sales staff
  • -Impersonal customer approach at scale

Opportunities

  • ✓Automated lead scoring models
  • ✓Predictive sales and precise revenue forecasts
  • ✓Personalized sales pitches in real time
  • ✓AI-supported sales call analysis
Marketing

Marketing

Minimize wastage in your marketing budget: We help you deploy hyper-personalized campaigns and dramatically accelerate your content creation using AI.

Opportunities & Risks

Marketing

Risks

  • -Violation of brand guidelines (Brand Safety)
  • -Data protection and compliance violations
  • -Quality and authenticity of generated content
  • -Dependence on AI algorithms

Opportunities

  • ✓Automated content generation
  • ✓Real-time personalization (Segments of One)
  • ✓Predictive analytics for budget allocation
  • ✓Scaling of creative processes
HR & Personnel

HR & Personnel

Relieve your HR department of administrative burdens. We guide you in building AI-supported workflows for faster, more accurate recruiting.

Opportunities & Risks

HR & Personnel

Risks

  • -Bias and discrimination in AI processes
  • -Data protection for sensitive personnel data
  • -Lack of human intuition in recruiting
  • -Resistance to performance tracking

Opportunities

  • ✓Automation of routine administrative tasks
  • ✓AI-supported matching of candidate profiles
  • ✓Prediction of fluctuation rates
  • ✓Personalized training programs
Customer Service & Support

Customer Service & Support

Provide premium 24/7 support without increasing headcount: We assist you in implementing smart, empathetic conversational AI assistants.

Opportunities & Risks

Customer Service & Support

Risks

  • -Frustration due to inaccurate chatbot answers
  • -Loss of human empathy
  • -Challenges with complex inquiries
  • -Data protection in customer communication

Opportunities

  • ✓Intelligent ticket categorization
  • ✓24/7 support via conversational AI
  • ✓Automated answering of standard questions
  • ✓Sentiment analysis to detect customer mood
Finance & Controlling

Finance & Controlling

Optimize your liquidity and cash flow forecasting. We support you in eliminating manual data entry and establishing precise real-time financial reporting.

Opportunities & Risks

Finance & Controlling

Risks

  • -Security vulnerabilities in automation
  • -Wrong decisions due to false assumptions
  • -Transparency of AI decisions (Black Box)
  • -Regulatory compliance requirements

Opportunities

  • ✓Automated invoice processing
  • ✓Precise cash flow and revenue forecasts
  • ✓Intelligent anomaly and fraud detection
  • ✓Real-time dashboards and automated reports
Sales & Distribution

Sales & Distribution

Boost your conversion rates in sales: We show you how to leverage intelligent lead scoring and deeper customer insights to unlock hidden revenue potential.

Opportunities & Risks

Sales & Distribution

Risks

  • -Complex system and CRM integrations
  • -Poor data quality for forecasting
  • -Acceptance among sales staff
  • -Impersonal customer approach at scale

Opportunities

  • ✓Automated lead scoring models
  • ✓Predictive sales and precise revenue forecasts
  • ✓Personalized sales pitches in real time
  • ✓AI-supported sales call analysis
Marketing

Marketing

Minimize wastage in your marketing budget: We help you deploy hyper-personalized campaigns and dramatically accelerate your content creation using AI.

Opportunities & Risks

Marketing

Risks

  • -Violation of brand guidelines (Brand Safety)
  • -Data protection and compliance violations
  • -Quality and authenticity of generated content
  • -Dependence on AI algorithms

Opportunities

  • ✓Automated content generation
  • ✓Real-time personalization (Segments of One)
  • ✓Predictive analytics for budget allocation
  • ✓Scaling of creative processes
HR & Personnel

HR & Personnel

Relieve your HR department of administrative burdens. We guide you in building AI-supported workflows for faster, more accurate recruiting.

Opportunities & Risks

HR & Personnel

Risks

  • -Bias and discrimination in AI processes
  • -Data protection for sensitive personnel data
  • -Lack of human intuition in recruiting
  • -Resistance to performance tracking

Opportunities

  • ✓Automation of routine administrative tasks
  • ✓AI-supported matching of candidate profiles
  • ✓Prediction of fluctuation rates
  • ✓Personalized training programs
Customer Service & Support

Customer Service & Support

Provide premium 24/7 support without increasing headcount: We assist you in implementing smart, empathetic conversational AI assistants.

Opportunities & Risks

Customer Service & Support

Risks

  • -Frustration due to inaccurate chatbot answers
  • -Loss of human empathy
  • -Challenges with complex inquiries
  • -Data protection in customer communication

Opportunities

  • ✓Intelligent ticket categorization
  • ✓24/7 support via conversational AI
  • ✓Automated answering of standard questions
  • ✓Sentiment analysis to detect customer mood
Finance & Controlling

Finance & Controlling

Optimize your liquidity and cash flow forecasting. We support you in eliminating manual data entry and establishing precise real-time financial reporting.

Opportunities & Risks

Finance & Controlling

Risks

  • -Security vulnerabilities in automation
  • -Wrong decisions due to false assumptions
  • -Transparency of AI decisions (Black Box)
  • -Regulatory compliance requirements

Opportunities

  • ✓Automated invoice processing
  • ✓Precise cash flow and revenue forecasts
  • ✓Intelligent anomaly and fraud detection
  • ✓Real-time dashboards and automated reports
Sales & Distribution

Sales & Distribution

Boost your conversion rates in sales: We show you how to leverage intelligent lead scoring and deeper customer insights to unlock hidden revenue potential.

Opportunities & Risks

Sales & Distribution

Risks

  • -Complex system and CRM integrations
  • -Poor data quality for forecasting
  • -Acceptance among sales staff
  • -Impersonal customer approach at scale

Opportunities

  • ✓Automated lead scoring models
  • ✓Predictive sales and precise revenue forecasts
  • ✓Personalized sales pitches in real time
  • ✓AI-supported sales call analysis
Marketing

Marketing

Minimize wastage in your marketing budget: We help you deploy hyper-personalized campaigns and dramatically accelerate your content creation using AI.

Opportunities & Risks

Marketing

Risks

  • -Violation of brand guidelines (Brand Safety)
  • -Data protection and compliance violations
  • -Quality and authenticity of generated content
  • -Dependence on AI algorithms

Opportunities

  • ✓Automated content generation
  • ✓Real-time personalization (Segments of One)
  • ✓Predictive analytics for budget allocation
  • ✓Scaling of creative processes
HR & Personnel

HR & Personnel

Relieve your HR department of administrative burdens. We guide you in building AI-supported workflows for faster, more accurate recruiting.

Opportunities & Risks

HR & Personnel

Risks

  • -Bias and discrimination in AI processes
  • -Data protection for sensitive personnel data
  • -Lack of human intuition in recruiting
  • -Resistance to performance tracking

Opportunities

  • ✓Automation of routine administrative tasks
  • ✓AI-supported matching of candidate profiles
  • ✓Prediction of fluctuation rates
  • ✓Personalized training programs
Customer Service & Support

Customer Service & Support

Provide premium 24/7 support without increasing headcount: We assist you in implementing smart, empathetic conversational AI assistants.

Opportunities & Risks

Customer Service & Support

Risks

  • -Frustration due to inaccurate chatbot answers
  • -Loss of human empathy
  • -Challenges with complex inquiries
  • -Data protection in customer communication

Opportunities

  • ✓Intelligent ticket categorization
  • ✓24/7 support via conversational AI
  • ✓Automated answering of standard questions
  • ✓Sentiment analysis to detect customer mood
Finance & Controlling

Finance & Controlling

Optimize your liquidity and cash flow forecasting. We support you in eliminating manual data entry and establishing precise real-time financial reporting.

Opportunities & Risks

Finance & Controlling

Risks

  • -Security vulnerabilities in automation
  • -Wrong decisions due to false assumptions
  • -Transparency of AI decisions (Black Box)
  • -Regulatory compliance requirements

Opportunities

  • ✓Automated invoice processing
  • ✓Precise cash flow and revenue forecasts
  • ✓Intelligent anomaly and fraud detection
  • ✓Real-time dashboards and automated reports
Sales & Distribution

Sales & Distribution

Boost your conversion rates in sales: We show you how to leverage intelligent lead scoring and deeper customer insights to unlock hidden revenue potential.

Opportunities & Risks

Sales & Distribution

Risks

  • -Complex system and CRM integrations
  • -Poor data quality for forecasting
  • -Acceptance among sales staff
  • -Impersonal customer approach at scale

Opportunities

  • ✓Automated lead scoring models
  • ✓Predictive sales and precise revenue forecasts
  • ✓Personalized sales pitches in real time
  • ✓AI-supported sales call analysis
Marketing

Marketing

Minimize wastage in your marketing budget: We help you deploy hyper-personalized campaigns and dramatically accelerate your content creation using AI.

Opportunities & Risks

Marketing

Risks

  • -Violation of brand guidelines (Brand Safety)
  • -Data protection and compliance violations
  • -Quality and authenticity of generated content
  • -Dependence on AI algorithms

Opportunities

  • ✓Automated content generation
  • ✓Real-time personalization (Segments of One)
  • ✓Predictive analytics for budget allocation
  • ✓Scaling of creative processes
HR & Personnel

HR & Personnel

Relieve your HR department of administrative burdens. We guide you in building AI-supported workflows for faster, more accurate recruiting.

Opportunities & Risks

HR & Personnel

Risks

  • -Bias and discrimination in AI processes
  • -Data protection for sensitive personnel data
  • -Lack of human intuition in recruiting
  • -Resistance to performance tracking

Opportunities

  • ✓Automation of routine administrative tasks
  • ✓AI-supported matching of candidate profiles
  • ✓Prediction of fluctuation rates
  • ✓Personalized training programs
Customer Service & Support

Customer Service & Support

Provide premium 24/7 support without increasing headcount: We assist you in implementing smart, empathetic conversational AI assistants.

Opportunities & Risks

Customer Service & Support

Risks

  • -Frustration due to inaccurate chatbot answers
  • -Loss of human empathy
  • -Challenges with complex inquiries
  • -Data protection in customer communication

Opportunities

  • ✓Intelligent ticket categorization
  • ✓24/7 support via conversational AI
  • ✓Automated answering of standard questions
  • ✓Sentiment analysis to detect customer mood
Finance & Controlling

Finance & Controlling

Optimize your liquidity and cash flow forecasting. We support you in eliminating manual data entry and establishing precise real-time financial reporting.

Opportunities & Risks

Finance & Controlling

Risks

  • -Security vulnerabilities in automation
  • -Wrong decisions due to false assumptions
  • -Transparency of AI decisions (Black Box)
  • -Regulatory compliance requirements

Opportunities

  • ✓Automated invoice processing
  • ✓Precise cash flow and revenue forecasts
  • ✓Intelligent anomaly and fraud detection
  • ✓Real-time dashboards and automated reports
Sales & Distribution

Sales & Distribution

Boost your conversion rates in sales: We show you how to leverage intelligent lead scoring and deeper customer insights to unlock hidden revenue potential.

Opportunities & Risks

Sales & Distribution

Risks

  • -Complex system and CRM integrations
  • -Poor data quality for forecasting
  • -Acceptance among sales staff
  • -Impersonal customer approach at scale

Opportunities

  • ✓Automated lead scoring models
  • ✓Predictive sales and precise revenue forecasts
  • ✓Personalized sales pitches in real time
  • ✓AI-supported sales call analysis
Marketing

Marketing

Minimize wastage in your marketing budget: We help you deploy hyper-personalized campaigns and dramatically accelerate your content creation using AI.

Opportunities & Risks

Marketing

Risks

  • -Violation of brand guidelines (Brand Safety)
  • -Data protection and compliance violations
  • -Quality and authenticity of generated content
  • -Dependence on AI algorithms

Opportunities

  • ✓Automated content generation
  • ✓Real-time personalization (Segments of One)
  • ✓Predictive analytics for budget allocation
  • ✓Scaling of creative processes
HR & Personnel

HR & Personnel

Relieve your HR department of administrative burdens. We guide you in building AI-supported workflows for faster, more accurate recruiting.

Opportunities & Risks

HR & Personnel

Risks

  • -Bias and discrimination in AI processes
  • -Data protection for sensitive personnel data
  • -Lack of human intuition in recruiting
  • -Resistance to performance tracking

Opportunities

  • ✓Automation of routine administrative tasks
  • ✓AI-supported matching of candidate profiles
  • ✓Prediction of fluctuation rates
  • ✓Personalized training programs
Customer Service & Support

Customer Service & Support

Provide premium 24/7 support without increasing headcount: We assist you in implementing smart, empathetic conversational AI assistants.

Opportunities & Risks

Customer Service & Support

Risks

  • -Frustration due to inaccurate chatbot answers
  • -Loss of human empathy
  • -Challenges with complex inquiries
  • -Data protection in customer communication

Opportunities

  • ✓Intelligent ticket categorization
  • ✓24/7 support via conversational AI
  • ✓Automated answering of standard questions
  • ✓Sentiment analysis to detect customer mood
Finance & Controlling

Finance & Controlling

Optimize your liquidity and cash flow forecasting. We support you in eliminating manual data entry and establishing precise real-time financial reporting.

Opportunities & Risks

Finance & Controlling

Risks

  • -Security vulnerabilities in automation
  • -Wrong decisions due to false assumptions
  • -Transparency of AI decisions (Black Box)
  • -Regulatory compliance requirements

Opportunities

  • ✓Automated invoice processing
  • ✓Precise cash flow and revenue forecasts
  • ✓Intelligent anomaly and fraud detection
  • ✓Real-time dashboards and automated reports

Initial consultation 100% free

Equip your online store or retail business for higher margins and less routine work.

Book your non-binding discovery call. We will show you exactly where your business can immediately save time and costs with AI – at a transparent fixed price.

Request SME Consulting
AI for Retail & E-Commerce